Louise MacBean

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Activity overview

Latest activity by Louise MacBean
  • Louise MacBean created an article,

    2023 Customer Success monthly digest

    Hey there, it’s Nuno here from the Customer Success team, with some of our highlights from the past month. Contact successteam@ometria.com to get in touch with any questions! June 2023 May...

  • Louise MacBean created an article,

    Incident and 'whoops' email guide

    Mistakes happen - but it’s how you respond to them that matters. This article offers guidance for handling an incident, as well as tips for sending the perfect ‘We’re sorry’ email. Identify the mis...

  • Louise MacBean created an article,

    Case study | Responsive content

    Using Ometria, Trouva was able to quickly adapt its marketing strategy to ensure its email channel remained relevant and reactive. Read the case study More case studies available on our website.

  • Louise MacBean created an article,

    Case study | SMS campaigns

    Plant retailer Patch used a test-and-learn strategy to create a successful automated win-back campaign using SMS messages. Read the case study More case studies available on our website.

  • Louise MacBean created an article,

    Case studies | The Retail Success Model

    Check out our case studies from some of our clients who have benefitted from Ometria's Retail Success Model. More case studies available on our website. Interflora The UK and Ireland’s largest flow...

  • Louise MacBean created an article,

    Setting up your first broadcast campaign

  • Louise MacBean created an article,

    Automation campaign checklist

    This is a quick and simple checklist you can use after setting up an automation campaign to make sure that your campaign will work as intended. 1. Check the template Go to Templates and send yourse...

  • Louise MacBean created an article,

    Deliverability overview

    Email deliverability is the ability to deliver emails to your contacts’ inboxes. There are a number of factors which affect deliverability, including bounces, poor list hygiene and lack of engageme...

  • Louise MacBean created an article,

    iOS15 webinar

  • Louise MacBean created an article,

    2022 Customer Success monthly digest

      Hey there, it’s Liam here from the Customer Success team, with some of our highlights from the past month. Contact successteam@ometria.com to get in touch with any questions! November 20...