Louise MacBean
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Articles
Votes on activity by Louise MacBean-
2023 Customer Success monthly digest
Hey there, it’s Nuno here from the Customer Success team, with some of our highlights from the past month. Contact successteam@ometria.com to get in touch with any questions! June 2023 May...
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Incident and 'whoops' email guide
Mistakes happen - but it’s how you respond to them that matters. This article offers guidance for handling an incident, as well as tips for sending the perfect ‘We’re sorry’ email. Identify the mis...
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Case study | Responsive content
Using Ometria, Trouva was able to quickly adapt its marketing strategy to ensure its email channel remained relevant and reactive. Read the case study More case studies available on our website.
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Case study | SMS campaigns
Plant retailer Patch used a test-and-learn strategy to create a successful automated win-back campaign using SMS messages. Read the case study More case studies available on our website.
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Case studies | The Retail Success Model
Check out our case studies from some of our clients who have benefitted from Ometria's Retail Success Model. More case studies available on our website. Interflora The UK and Ireland’s largest flow...
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Setting up your first broadcast campaign
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Automation campaign checklist
This is a quick and simple checklist you can use after setting up an automation campaign to make sure that your campaign will work as intended. 1. Check the template Go to Templates and send yourse...
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Deliverability overview
Email deliverability is the ability to deliver emails to your contacts’ inboxes. There are a number of factors which affect deliverability, including bounces, poor list hygiene and lack of engageme...
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iOS15 webinar
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2022 Customer Success monthly digest
Hey there, it’s Liam here from the Customer Success team, with some of our highlights from the past month. Contact successteam@ometria.com to get in touch with any questions! November 20...